September 2001 – The CenterWatch Monthly : PDF
The Coming of Age of National Recruitment Advertising
Last year, sponsor and CRO companies spent $200 million on national, centrally managed patient recruitment advertising. Company spending is growing by more than 30% annually.
Many industry observers and investigative sites perceive the growth of national recruitment advertising for patient recruitment as problematic and cost-ineffective.
Clinical Research Jobs in the New Economy
An estimated 210,000 clinical research professionals are active in the U.S. at the present time. Despite a down economy overall, clinical research positions continue to be in high demand.
In order to attract and retain professionals and to compete in this market climate, companies are employing a number of new incentive-based and benefits enhancement practices.
Also in this issue:
- CentreStage Europe: Patient Quest Takes Multimedia Patient Recruitment Global
- Eye On: Breast Cancer