|

|
Predictive Enrollment Partners
Milena Reckseit, Managing Director
365 W. Passaic St.
Rochelle Park, NJ 07662 USA
Phone: 201-587-0500
Fax: 201-587-0209
E-mail:
Web: http://www.pep.tklresearch.com/
 Provided by MapQuest
|
|
Center Overview
TKL Research is one of the oldest, independent clinical research firms in the United States. We manage multi-center trials through our Clinical Trials Division; conduct studies in our solely owned and operated clinical centers through our Clinical Studies Division; and provide recruitment management services through our Recruitment Management Division, Predictive Enrollment Partners. Marked by steady growth for over 60 years, TKL has developed a reputation for high quality, cost-effective delivery of clinical research.
Multi-Center Trial Services
Our Clinical Trials Division provides comprehensive services for designing, managing, monitoring and reporting on large multi-center studies. We conduct clinical studies in a variety of therapeutic specialties, primarily focusing on Phase II – IV clinical trials and Rx-to-OTC switches.
Clinical Site Services
Our Clinical Studies Division conducts pharmaceutical and consumer product clinical studies at TKL’s four research centers in the New York metropolitan area. Capabilities include safety, efficacy and claim substantiation trials.
Patient Recruitment Services
Our patient recruitment division, Predictable Enrollment Partners, develops centralized recruitment plans for studies, designs creative and effective advertising programs, customizes the strategy for each site and manages the patient flow from screening through completion for the duration of the study.
Company Overview
Predictive Enrollment Partners is the Recruitment Management division
of TKL Research, Inc., a 60-year old firm offering both clinical site
and CRO services. We recognize that an expertise in marketing and
advertising is fundamental to this specialized service industry; our
experience in this area is solid.
But, what makes Predictive Enrollment Partners different from any
other recruitment management service is the strength of our
experience, which is first and foremost, clinically-grounded:
| Features |
Benefits |
- PEP is an outgrowth of our clinical site recruitment
experience
- Offers an expertise in marketing, advertising and media
planning/placement
|
- The entire process – analytic projections, marketing and
advertising strategies and media programs are clinically grounded in
our experience as a site…the cornerstone to a complex process
- Over five decades of clinical site experience to draw from
- Recruitment and clinical staffs work in tandem
|
As a result of our difference in the marketplace, Predictive
Enrollment Partners’ recruitment management plans:
- are directly and solidly linked to study criteria
- are based on experience of recruiting into our own TKL sites
- cater to specific, identified target audiences
- are closely tracked using meaningful performance standards
We know that there is an absolute cornerstone to successful patient
enrollment: a sound predictive recruitment process. This complex
process - analytical projections, strategic planning and media
vigilance, synergistic creative tools, layered screening, interactive
site management and continual assessment and financial control - which
are all clinically-grounded - all contribute toward predictable
patient enrollment.
| Process |
How We Do It/What’s Different |
Benefits |
| Analytic Projections
|
- critically examine protocol for crucial elements and
analyze impact
- translate criteria into recruitment projections
- establish meaningful performance standards
- identify subsets of target audience
- balance demographics with media usage habits
|
Sets the objective and metrics for developing a RMP which is
solidly linked to study criteria and specific target audiences
|
| Strategic Planning and Media Vigilance
|
- identify how to reach target subject
- define media strategies for individual markets
- use proven “direct response” techniques
- negotiate media in every single market
- analyze performance on a DAILY basis
- quickly interpret, and redirect media resources in response to
performance metrics
|
Strategic, efficient media planning and intense tracking alerts to
changes; can make real-time, impactful, cost-saving decisions
|
| Synergistic Creative Tools
|
- capture profile of target subject
- develop look/feel of advertising
- extract essence of recruitment message
- develop study identification and branding tools
|
The synergy created by a singular, cohesive message makes
advertising more effective and believable; media buy is more
efficient; heightens awareness
|
| Layered Screening
|
3 Layers
- well-designed, study specific phone screener
- recruiter training
- subject follow-up
|
Well-screened, committed subjects ensure high likelihood of
enrollment; builds commitment, enthusiasm, compliance
|
| Interactive Site Management
|
Process
- gaining confidence, eliciting cooperation, securing
commitment
Effective partnering
- frequent contact, listening, interview, interpretation, taking
action
|
Team approach – No substitute for the decision-making information
gained by establishing trusting, working relationships with site
personnel
|
| Continual Assessment and Financial Control
|
- establish important, productive relationships with PMs and
SCs
- maintain performance trackers and cost control measures
|
On-going, daily review of productivity allows for anticipation of
change and at what cost
|
Without clinical-grounding, there is no basis for predictable
enrollment. We have over five decades of clinical trial experience,
and we know what it really takes to recruit and enroll studies. The
broad therapeutic areas we span include: Rx Phase II - IV, OTC drug,
and Rx-to-OTC switches. Our focus is in pain management, women’s and
men’s health, dermatology, gastroenterology and several other areas
defined by ambulatory, outpatient populations
Products and Services
- Strategic Planning
- Budgeting
- Creative Development
- Advertising materials
- Direct mail materials
- Study name/logo design
- Collateral materials
- Study Identification
- Category information searches
- Branding development
- Trademark searches/trademarking
- Media Development
- Planning, negotiating, purchasing
- Website
- Design and development for Recruitment/Milestone Recognition
Programs
- Programming
- Hosting
- Call Center
- Inbound/outbound capability
- Fully computerized
- Operational 7 days a week
- Screening and Follow-up
- Protocol-specific screeners
- Fully trained recruitment staff
- Mini Callback program
- Welcome letters
- FAQs/Backgrounders
- IRB
- Central IRB submissions and approvals
- Local IRB prep packets
- Milestone Recognition Programs
- Budget development
- Resourcing and negotiation
- Imprinting
- Storage and shipping
- Site and direct-to-subject programs
- Investigators’ Meeting
- Information kits
- Recruitment/Milestone Recognition Program seminars
The benefits of Predictive Enrollment Partners’ Recruitment Management
Program:
- it is a purposeful positioning which complements each site’s
recruitment/enrollment efforts; we gain the sites’ understanding of
how we can help and assure that they are geared for the momentum;
- it is a process which allows us to respond very quickly to
individual site’s needs
- it is a process which allows us to anticipate when change is
necessary and to make adjustments rapidly
- it is a process which typically shortens enrollment timelines
Facilities
Clinical Trial Experience
|
 |
 Back to
Profiles of Industry Providers
 Click here to access this Center's WWW home page.
|