BBK Worldwide forms regional ‘hub’ leaders for its Patient Recruitment Global Alliance

Friday, September 20, 2013

Established more than a decade ago as a think tank for global enrollment strategies, the BBK Worldwide Patient Recruitment Global Alliance has grown to represent more than 50 companies around the world. These companies work in collaboration to support clinical trial recruitment and retention. Alliance founder BBK now has announced the creation of regional hub leaders to further enhance its ability to evaluate and train international consulting companies in the marketing discipline of patient recruitment, a necessary step to ensure culturally relevant and seamlessly integrated global offerings.

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